Moko Social Media Ltd. engages in the development of proprietary mobile social community platforms and mobile content sales, delivering proprietary mobile social services and content. The company current business model is to develop, manage, and commercialize online mobile social communities for large organized groups that need to share content and interact efficiently with their members. The company operates its business under three segments: Mobile Social, Mobile Advertising and Mobile Content. The Mobile Social segment provides platform and licensing support to the Mobile content segment. This segment offers proprietary mobile social networks and community/chat products. The Mobile Advertising segment engages in development, pricing and inclusion of mobile digital advertising on mobile devices. This segment owns proprietary mobile performance ad network. The Mobile Content segment bundles and sells mobile content and entertainment products direct to mobile consumers. Moko Social Media was founded by Ian Michael Rodwell in 2004 and is headquartered in Perth, Australia.