Procter & Gamble Co. engages in the provision of branded consumer packaged goods to its consumers. It operates through the following segments: Beauty, Hair, and Personal; Grooming; Health Care; Fabric Care and Home Care; and Baby, Feminine and Family Care. The Beauty, Hair, and Personal segment sells skin and personal care products, cosmetics, antiperspirant and deodorant, personal cleansing, hair care and color, and prestige products under the Head & Shoulders, Olay, Pantene, and Wella brands. The Grooming segment offers shave care products and electronic hair removal devices under the brands Braun, Fusion, Gillette, and Mach3. The Health Care segment supplies personal health and oral care products under the brands Always, Crest, and Oral-B. The Fabric Care and Home Care segment offers laundry additives, air care, dish care, fabric enhancers, laundry detergents and surface care products under the Ace, Ariel, Dawn, Downy, Duracell, Gain, Tide, and Febreze brands. The Baby, Feminine & Family Care segment sells baby wipes, diapers, paper towels, tissues and toilet papers under the brands Bounty, Charmin, and Pampers. The company was founded by William Procter and James Gamble in 1837 and is headquartered in Cincinnati, OH.