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Rocky Brands, Inc. designs, develops, manufactures and markets footwear. Its products are organized around target markets: outdoor, work, western, duty and military. The company's products are distributed through the following business segments: Wholesale, Retail and Military. The Wholesale business segment distributes its products through a wide range of distribution channels representing retail store locations in the U.S. and Canada. The wholesale channels vary by product line and include sporting goods stores, outdoor retailers, independent shoe retailers, hardware stores, catalogs, mass merchants, uniform stores, farm store chains, specialty safety stores and other specialty retailers. The Retail business segment includes direct sales of its products to consumers through its Lehigh mobile and retail stores, including a fleet of trucks, supported by small warehouses that include retail stores, Rocky outlet store and websites. The Military business segment sells footwear under the Rocky label to the U.S. military. It markets its products under the brand name: Rocky, Georgia Boot, Durango, Lehigh, Creative Recreation, Michelin, Mossy Oak, Rocky 4EurSole, Rocky S2V, Lehigh Outfitters and Lehigh CustomFit. Rocky Brands was founded by William Brooks in 1932 and is headquartered in Nelsonville, OH.
|David N. Sharp||President, Chief Executive Officer & Director|
|James E. McDonald||Chief Financial Officer, Treasurer & Executive VP|
|Giles Coulson||Vice President & General Manager-Asia Operations|
|Curtis A. Loveland||Secretary & Independent Director|
|Mike Roundhouse||Director-Product Development|