Institutional investors hold a majority ownership of DPS through the 97.89% of the outstanding shares that they control. This interest is also higher than at almost any other company in the Beverages: Non-Alcoholic industry. Last, during the quarter ended March 2013, these large investors purchased a net $7.8 million shares.
| Mutual fund holders | 51.18% |
| Other institutional | 46.72% |
| Individual stakeholders | 0.51% |