MSA: Lubbock, TX
Best places ranking: #12 among midsize metro areas
Located in the heart of west Texas, Lubbock is known as the "Hub City" for its central role in the region's economy and educational and health care systems. It hosts the National Cowboy Festival, is home to the National Ranching Heritage Center, and boasts a low cost of living.
But despite its small-town feel, the city is eager to grow. Although many of Lubbock's new businesses are created locally, one agricultural technology entrepreneur credited his warm welcome to the city's recognition of the success Austin and Dallas have had building economies around the tech sector.
Bolstered by a growing medical sector, a robust agricultural industry -- the Lubbock area is Texas' leading cotton producer -- and an educational system, including Texas Tech University, that offers new businesses research and funding resources, Lubbock's economy is diverse enough to shelter it from the worst of the recession. The city also benefits from a conservative banking industry, a steady housing market and one of the state's lowest unemployment rates. -Tina Peng
Resources for getting started in Lubbock, TX
Local startup resources
Lubbock Business Statistics
"Many of our employees are in the 25-35 age range. They're enthusiastic, energetic people. Many of them are in the early stages of starting a family, and they know there are excellent educational opportunities here. " -Polly Vann