graphic
News > Technology
AOL, Bloomberg seal pact
February 26, 1998: 3:25 p.m. ET

Bloomberg becoming 'anchor tenant' on AOL's business news center
graphic
graphic graphic
graphic
NEW YORK (CNNfn) - Bloomberg LP signed a deal Thursday with America Online to become one of the service's business news providers.
     Bloomberg will become one of the "anchor tenants" on AOL's business news center, meaning its logo and a link to its reports will be prominently featured on the section's opening screen.
     The news will begin appearing on the service later this week.
     Neither company would confirm a report in Thursday's New York Times that New York-based Bloomberg paid Dulles, Va.-based AOL an undisclosed sum for the placement.
     However, those slots tend to be lucrative for AOL, which recently received $16 million from financial software maker Intuit Inc. Intuit also has guaranteed to pay AOL $30 million over the next three years to be an anchor tenant.
     AOL Interactive Services President Barry Schuler said the deal will increase the value of an area that is very popular with the service's 11 million members.
     "AOL members are increasingly managing their finances online. By partnering with globally-respected brands like Bloomberg, the business news center is continuing to give AOL members the information they need to keep pace with rapidly developing business and financial markets," he said.
     Michael Bloomberg, founder and chief executive officer of Bloomberg LP, called the partnership "significant."
     "This is a very significant partnership for Bloomberg. With nearly 60 percent of all household time in cyberspace spent on AOL, Bloomberg is well positioned to establish itself as the definitive online business and finance news brand for consumers," he said.Back to top

  RELATED STORIES

AOL dials up profit - Feb. 10, 1998

AOL hikes monthly fee - Feb. 9, 1998

  RELATED SITES

Welcome to AOL

Bloomberg Online


Note: Pages will open in a new browser window
External sites are not endorsed by CNNmoney




graphic

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.