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Markets & Stocks
Freeserve sets Net trading
August 17, 1999: 9:42 a.m. ET

No date set for launch of its U.K. online stock trading; explosive growth seen
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LONDON (CNNfn) - Freeserve, the Web portal and service provider that has revolutionized Britain's Internet market, announced plans Tuesday to launch online stock trading.
     Freeserve, which listed last month in London, pioneered the free access model in the United Kingdom and prompted scores of imitators including supermarkets, newspapers and Richard Branson's ubiquitous Virgin Group.
     The company reached a deal with GlobalNet, First Marathon and Mesirow Financial to launch online trading in the U.K., though it declined to say when the service will be launched.
     Freeserve, which is controlled by electrical retailer Dixons (DXNS), has been pursuing unique content to meet its goal of becoming a true Web portal and justifying the high valuations placed by investors on a firm that has yet to turn a profit.
     Freeserve shares climbed as high as 217 pence in London Tuesday before slipping back to 210 pence in afternoon trade, a gain of 1.9 percent. The shares went public at 150 pence.
     Online trading remains a tiny proportion of total stock trading in Europe, but brokers predict explosive growth. Charles Schwab Europe CEO Bob Duste said that 50 percent of its 30,000 active U.K. share accounts already deal online. Back to top

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.