Are you a Target or Wal-Mart shopper?
Take our quiz to find out where you may be more inclined to shop.
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What is your gender?
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If you're a woman, you're a tad more likely to shop at Target.
Target: About 58% female customers
Wal-Mart: About 55% female customers
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Is your annual income more
than $75,000?
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If you make less than $75,000, you're more likely to shop at Wal-Mart
Target: About 39% earn at least $75,000
Wal-Mart: About 27% earn at least $75,000
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Are you age 45 or older?
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If you’re 45 or older, you’re more likely to shop at WalMart
Target: 43% are at least 45
Wal-Mart: More than 52% are at least 45
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When buying clothes, familiar labels are important to me
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If you care about brand names, you're more likely to shop at Target
Target: About 56% feel brand names are important
Wal-Mart: About 49% feel brand names are important
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How do you feel about the economy through the summer?
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If you're optimistic about the economy, you're more likely to shop at Target
Target: 45% of shoppers are confident about the economy
Wal-Mart: 37% of shoppers are confident about the economy
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Shopping for more info?
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Source: Prosper Insights and Analytics