(FORTUNE Magazine) – IN A POSH SANTA MONICA, CALIF., office building a few weeks ago, studio executives, powerful celebrity agents, and even a few movie stars washed down smoked-salmon canapés with Perrier as they toured Moonview Sanctuary, a new, ultra-chic mental health clinic designed for high-profile millionaires. "That massage seriously changed my life," said one visitor who left her tour for a free 15-minute treatment. "Forget going to a spa, I want to come here for my next vacation."

"Got $175,000 handy?" says former AOL Time Warner CEO Jerry Levin, the tour guide and presiding director. Yes, that's right. Levin, once known by his own description as an "imperial CEO," a man whose famed emotional detachment led to power, celebrity, and eventual downfall, is helping Laurie Perlman, his Hollywood producer-turned-psychologist fiancée, start Moonview, "a sanctuary of calm and order in a world of chaos, pressure and fear." The 15-day intensive program includes everything from traditional psychoanalysis to acupuncture, neurofeedback, and even sex therapy. It's designed for movie stars and executives like Levin, who says he battled with depression following his son's murder in 1997.

"Life's traumas are much bigger than anything that could ever happen in business," says Levin. "But as a CEO, you're totally out of focus." At Moonview--where he plans to sometimes help clients himself--people can discover that "humanism in business has to flow from within." If it had been around back when he was at Time Warner (parent company of FORTUNE), he says, he could have been a more effective leader and better inspired his staff.

Perlman dreamed up Moonview some six years ago as a place where celebrities could receive treatment by people who understand the unique stresses brought on by being in the public eye. But it wasn't until she brought in three other partners and then met Levin in November 2002 that her idea came to fruition--though she says she footed the bill for the $2 million sanctuary through a combination of savings and loans.

Moonview's highly personalized approach allows clients "to explore and begin to resolve core issues on a deeper level." There's even a special treatment program for families of celebrities on trial (perfect for the families of Kobe Bryant or Martha Stewart, says Perlman). The 30-room facility is nonresidential: Clients stay at home or in a nearby hotel, and after their treatment return for three two-day follow-ups.

The center itself resembles an Oriental-themed luxury hotel, lavishly decorated with furniture and art handpicked by Perlman and Levin during a five-day trip to Bali last year. "The people in Bali understand that life isn't just a Darwinian struggle of survival of the fittest," Perlman says as she points out a 900-year-old Balinese wooden bench in the facility's waiting room. "Like myself, they understand the importance of family and that one is not alone in the universe."

Levin says he has been reborn with the help of Perlman and the sanctuary, adding that today he feels the same kind of spirituality he did when he used to practice being a rabbi as a child. Maybe he has been in the wrong business all along.  --Barney Gimbel