Welcome to Ameritrade Plus University
  Asset allocation
 
Introduction
 
Top 10 things
 
The details:
 

What is asset allocation anyway?
 

Finding the right mix
 

Bells, whistles and optimizers
 
Glossary
 
Take the test
 
Lessons:
1
  Setting priorities
2
  Making a budget
3
  Basics of banking
4
  Basics of investing
5
  Investing in stocks
6
  Investing in bonds
7
  Buying a home
8
  Investing in mutual funds
9
  Controlling debt
10
  Employee stock options
11
  Saving for college
12
  Kids and money
13
  Planning for retirement
14
  Investing in IPOs
15
  Asset allocation
16
  Hiring financial help
17
  Health insurance
18
  Buying a car
19
  Taxes
20
  Home insurance
21
  Life insurance
22
  Futures and options
23
  Family law
24
  Estate planning
25
  Auto insurance

|> About Money 101

investing 101

  What is asset allocation anyway?
Once you've amassed two nickels to rub together, it's a good idea to keep them in separate pockets -- and not in the same pants.

Asset allocation is all about not putting your eggs in one basket. It's the ultimate protection should things go wrong in one investment class or sector, as is likely to be the case from time to time.

As an extreme example, imagine that you have all of your liquid assets invested in the stock market -- which many people do in this protracted bull market. Then imagine that something untoward were to happen to the very foundations of this market. For example, millions of investors could suddenly decide that tech stocks are greatly overpriced relative to the returns shareholders are getting. So they all sell and few buy. Depending on what your holdings are and how they're affected, this could leave you hurting, indeed.

So you put your money into bonds. Yet the bond market, too, has its ups and downs. Disgusted with that market, you put your money in a money market account. However, though virtually bombproof, this market provides far lower returns. After all, less risk means lower rewards.

Moreover, a bad year in the stock market at the end of the millennium may show up as nothing more than an insignificant blip by 2010 or certainly by 2020. This is because the stock market is historically the best long-term investment vehicle -- one that can deliver an average return of more than 10 percent annually for those willing to stick it out for the long haul.

In the short term, however, the stock market is more volatile than other investments. Consequently, investors with less risk tolerance -- and this generally includes people who are close to retirement age -- should put less money into the stock market than younger, less risk-averse individuals, and invest a significantly greater percentage in bonds.

An individual's risk tolerance and goals for returns on his or her investments are dominant factors influencing what percentage of his or her investment dollar should be put in each of the three investment categories, and the specific types of issues that should be bought in each category. Making these choices wisely delivers the maximum return within each investor's comfort zone for risk, enabling him or her to reach realistic financial goals without losing sleep.

Next: Finding the right mix

 

 
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