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Rank: 27
Why He Matters: The YouTube kids may be having their moment in the spotlight, but Allaire's company is in a better position to make online video pay. A former chief technology officer at Macromedia, Allaire has created an online video distribution service for commercial media companies -- complete with built-in copyright protection, advertising, and pay-per-download options. AOL, MTV Networks, Sony BMG, and the New York Times are lining up to use Brightcove's technology, as are niche players like National Lampoon and Shipwreck Central. Professional video will attract big money online, and Allaire has positioned Brightcove to sell the tools that both major media companies and independent producers need to distribute their content with confidence.Jeremy Allaire CEO, Brightcove |
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