Targeting the Eye in the Sky
By Logan Kugler

(Business 2.0) – Where eyeballs roam--even if it's at an altitude of several thousand feet--advertisers are sure to follow. Thanks to aerial imaging services like Google Maps and Windows Live Local, a growing roster of companies are exploring ways to make ad messages visible to satellite-based cameras. Several Target stores already display the retailer's distinctive bull's-eye on their roofs; after blogs such as Boing Boing noted that fact, Jay Saber, founder of RoofAds in Redwood City, Calif., reported a surge of interest in his company's rooftop advertising products. Saber says negotiations are now under way to do installations for the MGM Grand hotel, several Home Depot stores, and even Google itself.

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.