Univest Financial Corp. is a bank holding company, which engages in the provision of commercial and consumer banking business and trust services. It operates through the following segments: Banking, Wealth Management, and Insurance. The Banking segment consists of commercial and consumer banking. The Wealth Management segment includes investment advisory services, retirement plan services, trust, municipal pension services, and broker or dealer services. The Insurance segment includes commercial lines, personal lines, benefits and human resources consulting. The company was founded in 1973 and is headquartered in Souderton, PA.