Cadillac is working on a new ultra-large flagship car. To that end, GM's (Fortune 500) luxury brand last year unveiled the boat-sized Ciel convertible at Pebble Beach. This year, the idea takes a giant step closer to a production model with the Elmiraj two-door hard-top car. ,
Over 17 feet in length, the Elmiraj is slightly longer than Cadillac's current big car, the four-door front--drive XTS. Besides being bigger, it's also more performance oriented. The Elmiraj is rear-wheel-drive, which makes for enjoyable handling, and it's got a 500 horsepower twin-turbo V8.
An association with actor McQueen can multiply the value of a machine.