Combine the innocence of a childhood treat with the marketing genius of Starbucks and you get the S'Mores Frappuccino.
The specialty drink will hit stores on April 28. Bottles of the specialty flavor have been for sale in some grocery stores since last month.
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Starbucks (SBUX), which is the world's biggest seller of high-priced and high-calorie caffeinated beverages, said the drink will only be available for a limited time. The chain declined to say how many calories the new Frappuccino flavors will have.
For the record, a Venti Double Chocolaty Chip Creme Frappuccino has 540 calories along with 23 grams of fat and 60 mg of cholesterol. That's more calories than in two 20-ounce bottles of Coke or Pepsi.