The "I am your father" gag has been played out. In a winking acknowledgment, General Mills has a mother stop a dad just as he's about to make that joke to his kids.
The children, dressed as rebels, do their best Obi-Wan impression, waving their hands while saying, "These aren't the Droid viewers you are looking for."
The plastic Droid viewers are available in specially marked boxes of Cinnamon Toast Crunch, Reese's Puffs, Honey Nut Cheerios and Mini Trix.