15 execs who make more than their CEOs

• Title: Chief Customer Officer
• Company: Kohl's
• CEO: Kevin Mansell
• Pay difference: $3.9 million

Retailers claim to put the customers first. Maybe that's why it made sense to put Kohl's chief customer officer's compensation ahead of the CEO's.

And nothing says welcome aboard better than a generous offer letter. Gass, who took the newly-created position in June 2013, received a $1 million cash signing bonus and a stock award valued at $8 million as part of the offer.

Gass is responsible for the retailer's e-commerce business and marketing efforts. She earned almost $4 million more than Mansell last year. --K.V.

NEXT: Robert Chai-Onn, $12 million