Verizon(VZ) has plans to dominate a future in which all content -- from TV channels to publications -- are streamed over the Internet.
That's why the firm recently announced a $4.4 billion deal to buy AOL(AOL). The goal is to create a major new player in the digital media business by combining one of the biggest mobile network providers with a leading content producer.
Cheung said she's optimistic about Verizon's future following a stellar year where the brand value surged by 36%.
First published May 27, 2015: 4:11 AM ET
Methodology: This 2015 BrandZ ranking of the most valuable brands in the world was carried out by brand consultancy Millward Brown, which is part of the advertising firm WPP. It calculates brand value by using in-depth financial data alongside interviews with over three million consumers from around the world.
