The free app lets kids join Furbacca (priced at $79.99) in a Star Wars-themed world where they can explore the galaxy and collect virtual Furby Furblings (baby Furbys, in case you were wondering).
"As far as we know, this is the first-ever movie-character-based Furby," said toy industry expert Jim Silver. "It reminds me of a Darth Vader-themed Mr. Potato head from Hasbro a few years ago. It was hugely successful and sold out."
