But it's not the only watch worth giving. Brands like Emporio Armani, Kate Spade New York, Michael Kors(KORS), Diesel and Chaps have new "smartwatch hybrids" that look and feel like traditional analog watches but do much more.
They count your steps, monitor your sleep and push notifications (via buzzes and subtle lights) to your wrist. While hybrids don't have typical smartwatch displays -- you'll need to open an app to see activity data -- it blends smart touches with a classic design. And it looks way nicer than a Fitbit. Kate Spade's scallop-hinged bangle ($128) also doubles as a tracker .
Prices are reasonable, too -- they range from $160 (Chaps) to $395 for Armani's connection edition. Considering a traditional Armani watch can cost close to $1,000, the smart version is a steal.