Although Google's modular Ara phone was expected to ship as early as the fall, the company is no longer bringing it to market.
Google's experimental ATAP team spent more than three years developing the innovative concept that would allow people to design their own smartphones.
By using small bricks that look like LEGOs, pieces could be swapped, removed or attached based on your preferences.
But Project Ara, which underwent testing in Puerto Rico, was reportedly too costly and ran into a series of technical issues that kept it from hitting the mass market.
