The scandal: Infidelity
Largest endorsement to drop: Gatorade
Estimated value: $20 million/year*
Time it took to drop: 3 months
Largest deal still in effect: Nike - $20 million/year*
NEXT: Ben Roethlisberger
Last updated December 07 2010: 6:17 AM ET
*Estimates: Burns Entertainment and Sports Marketing, Baker Street Advertising.