Dumbest Moments in Business

• The dumbest moments - watch as they happened

As BlackBerry's massive outage stretched on for days, Research in Motion execs dodged several questions about make-good efforts for customers.

On October 17, four days after the lengthy crash was finally resolved, RIM released a statement saying "we truly appreciate and value our relationship with our customers."

But that appreciation didn't come in the form of cash. Instead, RIM offered its customers $100 worth of BlackBerry apps for free. The list featured a few well-known apps like Bejeweled and Sims 3, but the rest were the likes of "Vlingo Plus" and "Bubble Bash 2."

Here's the kicker: BlackBerry's app ecosystem is so barren that it's almost impossible to spend $100 buying them.

As the New York Times pointed out, if customers opted for the $20 version of an app called DriveSafe.ly -- instead of the $80 enterprise version -- and then bought every other app on BlackBerry's list, that would add up to only $76. -- Julianne Pepitone

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