Will Ferrell
Will Ferrell

Ferrell co-founded the popular comedy site Funny or Die with sketch writer Adam McKay in 2007. Their first video, featuring the young Pearl as an irate landlord, received more than 78 million views, paving the way for an avalanche of user-submitted and in-house video content from other celebrities like Judd Apatow and Jerry Seinfeld. The site is now reportedly profitable, with estimated 2011 revenues of $30 million.



@FortuneMagazine - Last updated March 29 2012: 1:47 PM ET
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