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The worst stocks of 2014

The stock market smashed record after record in 2014. Apparently these stocks didn't get the memo.

Mattel

worst stocks 2014 Mattel
  • Ticker: MAT
  • 2014 performance: -36%

Mattel is the misfit toy stock of Wall Street.

As CNNMoney previously reported, Mattel's (MAT) toy lineup just isn't as cool as rival Hasbro's (HAS).

Sales of Mattel's Barbie and Fisher-Price brands have plunged in recent quarters and things are only likely to get worse.

Mattel recently lost out on a chance to renew a deal to sell Disney Princess toys to Hasbro in 2016. That ends a 20-year partnership for Mattel at a time of huge demand for anything related to Disney's (DIS) "Frozen" film.

Meanwhile, Hasbro already has deals in place that will allow it to capitalize on huge demand for anything related to the new Avengers and Star Wars films due out in 2015.

  @MattEganCNN - Last updated December 26 2014 12:31 PM ET

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