By Aaron Smith @AaronSmithCNN February 1, 2015: 1:35 PM ET
Doritos
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PepsiCo(PEP) holds an annual contest called 'Crash the Super Bowl," where contestants submit their own Doritos commercials. Fans vote for their favorite ad on the Doritos web site. The winner gets $1 million and a job at Universal Pictures. One of the 10 finalists who have each already won $25,000 is Alex Pepper, an actor and dancer from Queens, NY, who submitted "What Could Go Wrong?" He filmed the ad on his roof with an $80 budget. The finalists have to wait until the big game to see if their ad airs, and to find out if they've won the grand prize.