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Rank in Beverages: 3 (Previous rank: 3*) Overall score: 6.84 Why it's admired Coca-Cola is still a classic. The world's largest beverage-maker remains one of the world's most recognized brands; its drinks are consumed nearly 1.6 billion times a day. Still, like almost every company facing the recession, Coke has lost some fizz. U.S. sales fell in the fourth quarter, dropping 2.8% to $7.13 billion after restructuring costs and writedowns. But earnings still beat expectations, thanks to continued international growth and a smooth CEO transition from Neville Isdell to Muhtar Kent last year. -L.D. Address: 1 Coca-Cola Plaza Atlanta, GA 30313 Phone: 404-676-2121 Website: www.thecoca-colacompany.com | ||||||||||||||||||||||
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