He's also honest, humble, and nuttier than an organic fruitcake"I like Mackey's haircut. I think he looks cute." -- Whole Foods CEO John Mackey, posting under the screen name Rahodeb, on a Yahoo Finance stock forum. The Federal Trade Commission reveals that Mackey authored this and numerous other posts over an eight-year period, hyping his company and himself while trashing the competitor he hoped to acquire, Wild Oats.
Last updated December 18 2007: 10:27 AM ET