Year founded: 2005
Staff: 18
These days, using traditional marketing strategies online just doesn't cut it. That's where Carrot Creative comes in. Company president Mike Germano, a former Connecticut councilman, established the new-media startup in 2005 to offer global brands like Disney (DIS), Comcast (CMCSK), PepsiCo (PEP), and Budweiser (BUD) effective strategies for strengthening their brands via social media like Facebook and Twitter.
This past July the company partnered with Ford (F) for a Facebook marketing campaign launching the new Ford Explorer. During a 24-hour period, more than 30,000 users "liked" the page filled with exclusive photos and videos, and participated in Facebook chats with board executives. Not only was Ford apparently satisfied with the results, but so was Ad Age, which gave the campaign a shout-out when it awarded Ford "Marketer of the Year." Up next? Office expansion. The agency just signed the lease on a new custom-designed 5,500-square-foot space on the top floor of the building across the street.
NEXT: Huge
Last updated December 06 2010: 10:54 AM ET
