NextGen
NextGen
This is the first Super Bowl ad for Lexus, where the Toyota division will unveil its 2013 GS sport sedan.

Lexus is using a sleek, futuristic setting as a showcase for the new car, which is depicted as a sort of Frankenstein monster trying to break out of its laboratory.

The automaker's tag line is, "The next generation of Lexus cannot be contained."


By Aaron Smith and James O'Toole @CNNMoney - Last updated February 03 2012: 6:47 PM ET
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Skechers ad swaps Kardashian for a dog

Skechers, the athletic shoe company, has unveiled the star of its upcoming Super Bowl commercial and it's not Kim Kardashian. Nope. It's a little dog named Mr. Quiggly.

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