Even Champs Need Help
Even Champs Need Help
Bridgestone has brought together a group of aging sports stars including Tim Duncan, Steve Nash, (pictured above) Deion Sanders and Troy Aikman, who will showcase the company's tire technology by testing out balls made of Bridgestone materials.

It's been a long time since Sanders or Aikman played in the big game, but they're apparently still up to the task of hawking tires.


By Aaron Smith and James O'Toole @CNNMoney - Last updated February 03 2012: 6:47 PM ET
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Skechers ad swaps Kardashian for a dog

Skechers, the athletic shoe company, has unveiled the star of its upcoming Super Bowl commercial and it's not Kim Kardashian. Nope. It's a little dog named Mr. Quiggly.

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