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Just market it: 7 of Nike's notable campaigns

2012
2012
Digital Sport head Stefan Olander unveils the FuelBand -- Nike's new way to connect with consumers.


This article is from the February 27, 2012 issue of Fortune.
By Scott Cendrowski, writer-reporter @FortuneMagazine - Last updated February 13 2012: 5:36 AM ET
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