Sneakers may not scream sex appeal. But Foot Locker (FL) may get as much attention this Valentine's Day as "50 Shades of Grey."
That's because Foot Locker is the sponsor of the NBA's three-point contest, which will be held on Saturday night along with other All-Star Weekend festivities.
Selling shoes and jerseys from Nike (NKE) and Under Armour (UA) is a lucrative business. Foot Locker's earnings should rise more than 20% this year.
Despite that, the stock trades for less than 15 times estimated earnings for 2015. That makes Foot Locker a slam dunk kind of investment.
