10.  China Mobile

top brands
10
  • Brand value: $55 billion
  • Sector: Telecom
  • 2012 rank: 10

China Mobile is one of the world's largest wireless providers, serving more than 730 million customers. With 1.3 billion potential customers in China, it's easy to see the opportunities for growth.

First published May 27, 2015: 7:52 AM ET
Methodology: BrandZ top 100 most valuable global brands ranking for 2013 was commissioned by the communications firm WPP and conducted by research agency Millward Brown. It calculates brand value by using in-depth financial data alongside interviews with over two million consumers from around the world.

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