The competitive spirit that leads fans of Nike (NKE) products to "Just Do It" can also be found in the company's offices. In addition to cutting-edge athletic innovation and a focus on the connected consumer, the company keeps up the cool factor by partnering with A-List athletes and emphasizing design as well as functionality.

What they're looking for: Competition is tough: The company hired around 25 MBAs this past year and hiring plans for this year are about the same. Previous work experience is a plus. "We often like to see individuals gain three to five years of professional experience to inform their future direction prior to pursuing their MBA," says Monique Matheson, chief talent and diversity officer.