Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

A CEO and rodeo queen

Maxxum CEO Anita Lind Janssen saddles up in her off hours.

EMAIL  |   PRINT  |   SHARE  |   RSS
 
google my aol my msn my yahoo! netvibes
Paste this link into your favorite RSS desktop reader
See all CNNMoney.com RSS FEEDS (close)

anita_janssen.03.jpg

(FORTUNE Small Business) -- Her daily life is all about managing risk, but when Anita Lind Janssen isn't at her desk, she likes to take a few chances. So she picked up the sport of cutting and became a real-life cowgirl.

"It's fast action, big adrenaline, sudden stops," Janssen says of her obsession, which involves driving a horse into a herd of cattle and separating one cow from the rest. "I tend to seek experiences that put me in a position of being a beginner and being able to learn again."

As the CEO of Maxxum, based in Rush City, Minn., Janssen handles asset management for large firms in the middle of transitions. To escape stress and find clarity, she turns to the saddle.

"It's always interesting to me how many lessons you learn about communication and life in general on the back of a horse," says Janssen, 39, who competed in the National Cutting Horse Association's championships last week.  To top of page

To write a note to the editor about this article, click here.

Find Business Answers
or
Ask a Question






QMy dream is to launch my own business someday. Now that it's time to choose a major, I'm debating if I should major in entrepreneurial studies or major in engineering to acquire a set of skills first. Is majoring in entrepreneurship a good choice? More
Get Answer
- Spate, Orange, Calif.
Sponsors
Banned! 10 things you won't find in China China says it wants to open its economy more to the rest of the world, but Beijing keeps a tight grip on technology and access to media. These 10 items are still off limits. More
A morning at the AltSchool, an education startup that Silicon Valley is crazy about The AltSchool is a system of "micro schools" and an education software maker that has raised about $133 million from investors like Andreessen Horowitz and Mark Zuckerberg and Priscilla Chan's philanthropic fund. More
Coolest cars for $18,000 These are the best budget cars, according to the experts at Kelley Blue Book. More