Microsoft Zune HD takes on iPod

The software maker launches a new version of its digital music and video player priced below Apple's popular device.

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August 13, 2009: 1:46 PM ET

SEATTLE (Reuters) -- Microsoft Corp. put its new Zune HD digital music and video player on sale Thursday, pricing it below comparable Apple Inc. iPod devices, in an attempt to claw some market share away from the dominant leader.

The devices, which are available for pre-order but won't hit shelves until Sept. 15, are priced at $219.99 for the 16 gigabyte version and $289.99 for the 32 gigabyte version. Comparable iPod Touch players are priced at $299 and $399 respectively.

A 16-gigabyte player typically holds about 4,000 songs.

Microsoft's new Zune HD is slimmer than previous version and has a touch screen for the first time. The range comes in five colors and has a built-in radio receiver, Wi-Fi, and can display high-definition video to a big screen. To top of page

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