3 of 50
Top 50 rank:
Rank in Internet Services and Retailing:
(Previous rank: 1)
Why it's admired:
Though it dropped a spot to Amazon.com this year, Google continues to find ways to make life easier (sometimes creepily so) via mind-blowing Internet products. It also seeks to blow minds with its innovative “moonshot projects,” like the production of driverless cars. Google, which saw revenues climb 22% in 2013, acquired among other things, a handful of robotics companies and Nest, the smart thermostat company last year. --E.F.
Mountain View, CA
Nine key attributes of reputation
Use of corporate assets
Quality of products/services
From the March 17, 2014, issue.