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GoDaddy traffic soars
Wondering if a $2.4M Super Bowl ad is worth it? Check out GoDaddy's ride. (more)
  • The case of the missing Super Bowl ad

  • Super Bowl winner: Bud
    Bud Light wins early ad rankings; some controversy as GoDaddy spot yanked. (more) This story contains video
  • Ford pulls lustful clergy ad
  • Betting on Super Bowl -- ads?

  • COMMENTARY
    SportsBiz
    HDTV: High Disappointment
    Many owners of pricey new HDTVs are about to find out they can't get the Super Bowl they paid for. (more)
    • Patriots' winning fatigue
    • Home field disadvantage
    • More Sports Biz »»

    SUPER BOWL BY THE NUMBERS
    Once again, prices for a spot at the Super Bowl will hit a new record. Here's a snapshot of the money biz behind the Super Bowl buzz.
    • Ad rates »
    • Ratings »
    • Ticket prices »
    Super Bowl Stats
    MORE STORIES
    • The ratings game
    • Pats win, bulls lose?
    • Watching the Super Bowl grass grow
    • No helmets or thongs at Lingerie Bowl
    • Betting on Super Bowl -- ads?
    • A sneak peek at Super Bowl ads
    • Super Bowl indicator: Bulls cheer Eagles
    • Sanitizing the Super Bowl



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    Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

    Factset: FactSet Research Systems Inc. 2014. All rights reserved.

    Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

    Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.

    Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

    Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

    Factset: FactSet Research Systems Inc. 2014. All rights reserved.

    Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

    Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.