| Advertisers are hoping that celebrities, animals and other gimmicks will attract buzz during Super Bowl XLI. |  With a 30-second spot said to cost as much as $2.6 million, some question the wisdom of advertising during the Super Bowl. ( more)  Stock Spotlight: CBS has outperformed its former parent Viacom. And with the Super Bowl coming up, it may still be worth buying. ( more)  Had enough of Colts QB Peyton Manning in every commercial of every game? Get ready to see more of him, especially if he wins the Super Bowl. ( more) | |
