2 of 10
Price in 2009: $259
Price in 2010: $130
Price in 2011: $99

This new tablet craze is already stealing the Kindle's spotlight. And that's likely to drive the price of these e-books even lower.

"There's a whole slew of low-priced tablets being released in April that will compete with the Kindle," said Pinsker. "They'll attach things to other versions to get more money, but for the basic model I think you'll be paying $99 by summer."

"It was destined to go to $99 no matter what -- this is the price at which point it goes from being a specialty item to something every single person has," she added.

Last updated February 07 2011: 5:57 AM ET
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