Fighting bank fees with social media
Fighting bank fees with social media
Molly Katchpole, 23

On a crusade since: 2011

Day job: Organizer for a nonprofit

Achievement: Launched online petitions leading to fee cancellations by major corporations

Why she's a hero: Job hunting in Washington, D.C., the 2011 college grad was irked by Bank of America's plan to charge $5 monthly for debit cards. Her anti-fee petition on got 100,000 signers within a week, drawing national attention; soon the bank gave up.

A later petition helped spur Verizon to drop credit card payment fees. Katchpole landed a job too -- lobbying for lower student-loan rates.

Quote: "I've been told I'm naive. But if we all say we can't make any difference, I guess we won't."

By Kim Clark @Money - Last updated July 11 2012: 12:39 PM ET
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