School: University of Iowa
Product or service: A Web site that allows students looking for low-cost apartments near the school's campus to search listings of more than 17,000 rental units.
President Michael Hubbard (left), a finance major, VP of operations David Oliver (right), who has been a branding consultant and VP of technology Brian Clark, an engineer, aim to build similar sites in more than 75 other markets across the country. Clark and Oliver previously acquired the Police Law Institute, an online training company, and grew their client base by 65 percent in two years.
Runner-up: Liveiniowacity.com
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