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Find love with Dr. Phil
Online dating portal Match.com teaming up with self-help guru to launch dating program.

NEW YORK (CNNMoney.com) - Online dating service Match.com is teaming up with self-help guru Dr. Phil McGraw to teach singles all there is to know about dating.

The Internet dating portal, which is owned by IAC/InterActiveCorp. (Research), said Thursday it is launching a Web-based program that gives subscribers access to relationship insight from McGraw.

The program, called MindFindBind, aims to help users design a dating action plan. "We'll show you who. He'll show you how," the Match.com site says.

"The goal is to help people understand what they have to offer and what they want in a relationship," Match.com CEO Jim Safka said in a statement.

The program will feature Internet-only video segments with McGraw, workshops, an audio blog as well as dating tips and techniques.

McGraw, better known as "Dr. Phil," is the author of New York Times bestseller "Love Smart: Find the One You Want - Fix the One You Got," as well as several other self-help books. He also hosts a nationally syndicated TV series called "Dr. Phil."

The MindFindBind program is purchased as a premium to the standard Match.com subscription.


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