Chrysler boss calls for weaker dollar
LaSorda, head of DaimlerChrysler's North American unit, says US should follow Japan's lead on currency.


NEW YORK (CNNMoney.com) - The head of Chrysler Group is arguing the federal government ought to intervene in currency markets to keep the value of the dollar low in order to help the competitiveness of U.S. products.

Tom LaSorda, the CEO of the North American unit of German auto manufacturer DaimlerChrysler, made the call for a cheaper dollar in a speech at the Detroit Economic Club on Monday.

He said the Japanese government's intervention to keep the value of the yen low gives Japanese auto manufacturers an advantage that has nothing to do with "products, quality, productivity or any of the other attributes that we use to define competitiveness.

"The Japanese Central Bank intervenes in currency markets to keep the yen cheap and to create an advantage for its industry," he said. "Why doesn't our government do the same for us?"

LaSorda is not the only Detroit auto executive to call for a weaker dollar.

In a column in The Wall Street Journal in December, General Motors Chairman and CEO Rick Wagoner complained about "unfair trading practices, especially Japan's long-term initiatives to artificially weaken the yen," which he said was adding to Japanese auto manufacturers' bottom lines.

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.