Viacom to provide content to Joost

Following break with YouTube, media conglomerate to offer movies and shows on new Internet TV platform.

NEW YORK ( -- Media conglomerate Viacom is teaming up to provide content to new Web TV service Joost, the companies said Tuesday.

Viacom (Charts) said it will provide a wide range of content for the Joost platform, including TV shows like MTV's Laguna Beach and VH1's Flavor of Love.

Full-length movies will also be available through its Paramount Pictures division.

The move comes just weeks after Viacom demanded that online video sharing site YouTube, which is owned by Google (Charts), remove Viacom content from its site.

Joost, the TV distribution system started by Skype founders Niklas Zennstrom and Janus Friis, allows users with a broadband Internet connection free access to a wide range of programs and channels.

"We have the number one portfolio of entertainment sites in the world and unrivaled distribution on mobile devices, but we're determined to keep pushing and growing our digital presence and bring our programming to audiences on every platform and device that they want," Viacom CEO Philippe Dauman said in a statement.

In addition to MTV and Paramount, Viacom owns a host of other brands, including BET, Comedy Central and Nickelodeon.

Other traditional media firms like Walt Disney (Charts), CBS (Charts), News Corp. (Charts) and Time Warner (Charts) also have been building up their digital presence. ( is a unit of Time Warner.)

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