More Blu-Rays coming to Blockbuster

The movie-rental chain says it will expand the high-definition DVDs to 1,700 stores by July.

June 18 2007: 7:20 AM EDT

NEW YORK (CNNMoney.com) -- Blockbuster Inc. announced Monday it is expanding the inventory of high-density Blu-Ray discs to 1,700 stores by July, in response to the rising popularity of high-definition DVDs.

The movie-rental chain said the stores will carry more than 170 titles in Blu-ray, releasing more as they are distributed by studios Also, the store will continue to offer both Blu-ray and HD DVDs through its online rental service and its initial 250 stores that currently carry the discs.

Blockbuster (Charts, Fortune 500) said the decision to expand the inventory came after seeing Blu-ray rentals outpacing HD DVD rentals.

In a statement, the company said it plans to monitor rental patterns to adjust inventory levels to meet customer demand.

Blockbuster's competitors include Movie Gallery Inc. (Charts), Netflix Inc. (Charts) and Hastings Entertainment Inc. (Charts) Top of page

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.