'Harry' sets pre-release record

Amazon.com says pre-orders of the series' final installment eclipse previous records; early-bird customers will receive $5 promotional certificate.


NEW YORK (CNNMoney.com) -- Online retailer Amazon.com said Monday pre-orders for the seventh and final installment of the Harry Potter series set for release on July 21 have hit an all-time record high in the U.S. and worldwide.

The retailer said pre-orders for J.K. Rowling's "Harry Potter and the Deathly Hallows" in the U.S. climbed above 1 million copies, surpassing the pre-order record held by the sixth book in the epic series, "Harry Potter and the Half-Blood Prince." Worldwide, orders for the seventh series have reached 1.6 million.

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Amazon.com said pre-orders for the final Harry Potter series reaches a record high weeks before its July 21 release date.

Amazon (Charts, Fortune 500) said orders placed by July 17, at 12 p.m. ET in the U.S. will be delivered on the book's release date at no extra charge. Customers who pre-order the book will also receive a $5 promotional certificate.

The company estimates it has already saved customers more than $23 million on purchases of the book. Top of page

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.