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2010 Jaguar XK
Sticker price: $82,150
Market price: $79,961

Jaguar only recently rolled out its upgraded sporty XK and it's a wonderful automobile combing great looks with easy-going but powerful performance. Much of the thanks goes to Jaguar's new 385-horsepower 5.0-liter V8.

There are aren't any big incentives here but, according to analysts at TrueCar.com, buyers are getting prices up to $5,300 of the sticker price. You don't normally see discounts like that for new-and-improved luxury models like this one.

NEXT: 2010 Cadillac CTS Sport Wagon AWD

Last updated December 10 2009: 9:23 AM ET
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