Cars: Flops then, collectible now

Some cars that wouldn't sell in their own time have become highly sought after today.

1 of 10
BACKNEXT
Edsel (1958-60)
Edsel (1958-60)
Value: Over $100,000 for convertible in good condition

The name Edsel has become synonymous with "flop." When Ford developed the Edsel car line in the 1950s, it was intended to offer customers something a bit nicer and more distinctive than Mercury cars but not quite as luxurious as a Lincoln.

Ford spent about $400 million to develop the cars, or about $3 billion in today's money, according to Hagerty Insurance, a company that insures collectible cars. During Edsel's short life, only 118,000 cars were sold, about half of what Ford needed to break even.

Edsels are valuable today in part simply because most cars from that chrome-and-fins era are increasing in value, said McKeel Hagerty, president of Hagerty Insurance. The more chrome and the bigger the fins, the better.


NEXT: Amphicar (1961-68)
Last updated July 07 2010: 11:03 AM ET
Find Your Next Car
More Galleries
A cheapskate's guide to tech From ebooks to phone service, here are some tips for living your digital life on the cheap. More
2015 Mustang's asphalt-peeling power goes modern The new Ford Mustang has been upgraded and updated to compete globally - but never fear, it's still a monster. More
15 top executives with $1 salaries Some CEOs and founders agree to salaries of just $1 a year. But once goodies like bonuses and stock options are added in, some of those executives end up taking home many millions of dollars a year. More

Special Offer
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.